INTERGALACTIC
SPOT
SPOT
SPOT
Year
'25
Client
Intergalactic
Service
Spot
Year
'25
Client
Intergalactic
Service
Spot
Year
'25
Client
Intergalactic
Service
Spot
Intergalactic is a creative campaign built around a simple idea: Even the most ordinary objects can carry deep emotional meaning. Starting from an unexpected question—“What would you take with you to another planet?”— the campaign turns toilet paper into a symbol of comfort, humanity, and home. It’s not about the product itself, but about the feeling it evokes. Because sometimes, the smallest things make the biggest difference— even a roll of paper, floating through space.
Intergalactic is a creative campaign built around a simple idea: Even the most ordinary objects can carry deep emotional meaning. Starting from an unexpected question—“What would you take with you to another planet?”— the campaign turns toilet paper into a symbol of comfort, humanity, and home. It’s not about the product itself, but about the feeling it evokes. Because sometimes, the smallest things make the biggest difference— even a roll of paper, floating through space.
Intergalactic is a creative campaign built around a simple idea: Even the most ordinary objects can carry deep emotional meaning. Starting from an unexpected question—“What would you take with you to another planet?”— the campaign turns toilet paper into a symbol of comfort, humanity, and home. It’s not about the product itself, but about the feeling it evokes. Because sometimes, the smallest things make the biggest difference— even a roll of paper, floating through space.
© INTERGALACTIC
© INTERGALACTIC
© INTERGALACTIC
Concept
A campaign should make people feel something.
Intergalactic does that by turning the ordinary into something extraordinary.
It imagines a one-way space mission with only one item allowed in your bag.
And without overthinking, you choose toilet paper.
That choice becomes the heart of the story.
It speaks to the quiet importance of everyday things—
objects that connect us to who we are, no matter where we go.
The concept blends humor, absurdity, and emotional truth to create something memorable and human.
Scope
Intergalactic redefines how we talk about simple products.
It opens the door to storytelling that’s playful, poetic, and emotionally rich.
From visuals to copy, the campaign explores contrasts:
the vastness of space vs. the intimacy of daily life,
the surreal vs. the relatable,
the absurd vs. the deeply human.
It’s designed to work across formats—digital, print, social, experiential—
always carrying the same message:
Even in space, we need something that feels like home.
Concept
A campaign should make people feel something.
Intergalactic does that by turning the ordinary into something extraordinary.
It imagines a one-way space mission with only one item allowed in your bag.
And without overthinking, you choose toilet paper.
That choice becomes the heart of the story.
It speaks to the quiet importance of everyday things—
objects that connect us to who we are, no matter where we go.
The concept blends humor, absurdity, and emotional truth to create something memorable and human.
Scope
Intergalactic redefines how we talk about simple products.
It opens the door to storytelling that’s playful, poetic, and emotionally rich.
From visuals to copy, the campaign explores contrasts:
the vastness of space vs. the intimacy of daily life,
the surreal vs. the relatable,
the absurd vs. the deeply human.
It’s designed to work across formats—digital, print, social, experiential—
always carrying the same message:
Even in space, we need something that feels like home.
Concept
A campaign should make people feel something.
Intergalactic does that by turning the ordinary into something extraordinary.
It imagines a one-way space mission with only one item allowed in your bag.
And without overthinking, you choose toilet paper.
That choice becomes the heart of the story.
It speaks to the quiet importance of everyday things—
objects that connect us to who we are, no matter where we go.
The concept blends humor, absurdity, and emotional truth to create something memorable and human.
Scope
Intergalactic redefines how we talk about simple products.
It opens the door to storytelling that’s playful, poetic, and emotionally rich.
From visuals to copy, the campaign explores contrasts:
the vastness of space vs. the intimacy of daily life,
the surreal vs. the relatable,
the absurd vs. the deeply human.
It’s designed to work across formats—digital, print, social, experiential—
always carrying the same message:
Even in space, we need something that feels like home.
BENLOLO
PACA GARDEN
BENLOLO
PACA GARDEN
BENLOLO
PACA GARDEN